News Archives
Torrenzano professionals are often called on by media to comment on important issues. Following are select observations:
News Archives
Can I sell you the Golden Gate Bridge? How San Francisco’s savvy business leaders are betting on ineffective advertising to save the city’s reputation
Advertising is effective in influencing consumers to appreciate brands and buy products. But it has limited power to change deeply held beliefs or opinions on core issues. Public trust and perception are shaped by actions and a track record which cannot be overcome through advertising. San Francisco, the city by the bay, has seen better […]
Unlocking the Power of Artificial Intelligence, Establishing an AI Code of Conduct
Today, artificial intelligence (AI) stakes are colossal with its capability of fabricating any reality whatsoever. Boards and management must be at the forefront of understanding the ethical adaptation of this advancing phenomenon, as well as grasp and embrace the depth and breadth of this all-encompassing technology, how it is changing business … and why ethical […]
“Internal” Documents Rarely Exist
News alerts and headlines remind us that no organization is too powerful or too large to be immune from unauthorized leaks. Wall Street is littered with iconic brands, including social media giants, which have suffered leaks. This bylined article by Richard Torrenzano and Ronald J. Levine provides some insights on basic strategies which must be […]
The NFL’s Washington Commanders has a new CFO. Here’s his fall checklist
Following a controversial chapter, the new owners of the Washington Commanders, a group led by private equity titan Josh Harris, is attempting to forge a new path with the Commanders by tapping Craig Fischer as finance chief, his first executive hire. Richard Torrenzano gives his take on what Fischer must do inside the organization to […]
Bud Light’s downfall marks a seismic shift in consumer behavior–and parent company AB InBev doesn’t seem to get it
Companies have become targets in U.S. culture wars and a systemic change has taken place in customer commentary and response. Bud Light has shown these controversies have legs and longevity and they aren’t the only company facing these issues. Richard Torrenzano addresses how business leaders have been pushed by loud internal or external groups to […]
Generative A.I. has supercharged the speed at which false information spreads. Can our reputations survive the ‘two-hour internet day?’
Artificial Intelligence (AI) is advancing and zooming information through cyberspace at ludicrous digital velocity as these attacks increase, posing new risks with significant impact on public perception, consumer trust and reputation. Richard Torrenzano offers six actions to minimize the devastating aftermath and consequences of these attacks on brand and reputation, “Be afraid. Be very afraid,” […]
The global financial landscape is shifting in favor of U.S. listings as Europeans get dwarfed and Asian markets grapple with instability
The relative advantages of listing in the U.S. are growing–and some companies no longer see a need for a European listing. Learn about the advantages and challenges of listing in the U.S. A global quest seems to be occurring to move company listings to the U.S. Seismic shifts lie ahead as European equity markets struggle […]
Brands that get caught up in the culture wars don’t know themselves–or their customers
“I’m mad as hell, and I’m not going to take this anymore!” is an epic line in the 1976 movie Network, shouted repeatedly by TV newsman Howard Beale, portrayed by Peter Finch. We are experiencing an unexpected escalation of consumer rage, amplified by influential media, resulting in a seething sales boycott that defied expectations. Brands that get […]
Agita. Do you feel it too? It’s the relentless pounding on our senses that leaves us feeling uncertain and uneasy
The incessant onslaught of news and promotional messages could be undermining trust and causing anxiety. What’s causing all this agita? It’s as if a storm is brewing, threatening to uproot everything we hold dear. Has the world profoundly changed so much, has our perception been altered? Or is it something else? Struggling to keep […]
Banking March Madness: Communications and technology accelerated SVB & Signature Bank failures.
Old issue. Classic run on the bank, plain and simple. But it’s not the entire story. The failure of Silicon Valley (SVB) and Signature Banks was created by having a large bond portfolio with long-term bets, funding short-term deposits with long-term assets. It is much more complicated, but simple and boring are better. Old issue. […]
Can I sell you the Golden Gate Bridge? How San Francisco’s savvy business leaders are betting on ineffective advertising to save the city’s reputation
Advertising is effective in influencing consumers to appreciate brands and buy products. But it has limited power to change deeply held beliefs or opinions on core issues. Public trust and perception are shaped by actions and a track record which cannot be overcome through advertising. San Francisco, the city by the bay, has seen better […]
Unlocking the Power of Artificial Intelligence, Establishing an AI Code of Conduct
Today, artificial intelligence (AI) stakes are colossal with its capability of fabricating any reality whatsoever. Boards and management must be at the forefront of understanding the ethical adaptation of this advancing phenomenon, as well as grasp and embrace the depth and breadth of this all-encompassing technology, how it is changing business … and why ethical […]
“Internal” Documents Rarely Exist
News alerts and headlines remind us that no organization is too powerful or too large to be immune from unauthorized leaks. Wall Street is littered with iconic brands, including social media giants, which have suffered leaks. This bylined article by Richard Torrenzano and Ronald J. Levine provides some insights on basic strategies which must be […]
The NFL’s Washington Commanders has a new CFO. Here’s his fall checklist
Following a controversial chapter, the new owners of the Washington Commanders, a group led by private equity titan Josh Harris, is attempting to forge a new path with the Commanders by tapping Craig Fischer as finance chief, his first executive hire. Richard Torrenzano gives his take on what Fischer must do inside the organization to […]
Bud Light’s downfall marks a seismic shift in consumer behavior–and parent company AB InBev doesn’t seem to get it
Companies have become targets in U.S. culture wars and a systemic change has taken place in customer commentary and response. Bud Light has shown these controversies have legs and longevity and they aren’t the only company facing these issues. Richard Torrenzano addresses how business leaders have been pushed by loud internal or external groups to […]
Generative A.I. has supercharged the speed at which false information spreads. Can our reputations survive the ‘two-hour internet day?’
Artificial Intelligence (AI) is advancing and zooming information through cyberspace at ludicrous digital velocity as these attacks increase, posing new risks with significant impact on public perception, consumer trust and reputation. Richard Torrenzano offers six actions to minimize the devastating aftermath and consequences of these attacks on brand and reputation, “Be afraid. Be very afraid,” […]
The global financial landscape is shifting in favor of U.S. listings as Europeans get dwarfed and Asian markets grapple with instability
The relative advantages of listing in the U.S. are growing–and some companies no longer see a need for a European listing. Learn about the advantages and challenges of listing in the U.S. A global quest seems to be occurring to move company listings to the U.S. Seismic shifts lie ahead as European equity markets struggle […]
Brands that get caught up in the culture wars don’t know themselves–or their customers
“I’m mad as hell, and I’m not going to take this anymore!” is an epic line in the 1976 movie Network, shouted repeatedly by TV newsman Howard Beale, portrayed by Peter Finch. We are experiencing an unexpected escalation of consumer rage, amplified by influential media, resulting in a seething sales boycott that defied expectations. Brands that get […]
Agita. Do you feel it too? It’s the relentless pounding on our senses that leaves us feeling uncertain and uneasy
The incessant onslaught of news and promotional messages could be undermining trust and causing anxiety. What’s causing all this agita? It’s as if a storm is brewing, threatening to uproot everything we hold dear. Has the world profoundly changed so much, has our perception been altered? Or is it something else? Struggling to keep […]
Banking March Madness: Communications and technology accelerated SVB & Signature Bank failures.
Old issue. Classic run on the bank, plain and simple. But it’s not the entire story. The failure of Silicon Valley (SVB) and Signature Banks was created by having a large bond portfolio with long-term bets, funding short-term deposits with long-term assets. It is much more complicated, but simple and boring are better. Old issue. […]