Make The Most of Disruption’s Hidden Opportunities

Brown University’s response to the tragic and horrific mass shooting on its Providence campus on Saturday, December 13, revealed reported breakdowns in crisis communication, operational execution and real-time situational awareness within university leadership as the emergency unfolded.   At approximately 4:05 p.m. EST, during final-exam week, a gunman opened fire inside the Barus & Holley engineering and physics building, killing […]

For an industry that claims to “cut through the noise,” communications and marketing have mastered the art of ignoring signals. The country is being rewired in real time — from digital cognition reshaping how people process information … to a revival of more traditional values that don’t fit neatly into some brand decks. Yet much […]

By Richard Torrenzano Richard Torrenzano is chief executive of The Torrenzano Group. For nearly a decade, he was a member of the New York Stock Exchange management (policy) and executive (operations) committees. He is a sought-after expert and leading commentator on artificial intelligence, cyber and digital attacks; financial markets; brands, crisis, media and reputation. His new book is Command the Conversation: […]